Travis Cummings
St. Louis
Summary
Strategic news writer and digital storyteller with 10+ years of experience producing clear, high-impact content across broadcast and online platforms. Proven ability to translate complex topics into accessible stories that drive audience engagement and build trust.
Overview
11
11
years of professional experience
Work History
Anchor and Reporter
KSDK
St. Louis
12.2021 - Current
- Anchor four weekly weekend broadcasts reaching 100,000+ viewers, delivering high-impact coverage and conducting live interviews.
- Report and direct end-to-end story development across broadcast, digital, and mobile platforms, ensuring consistent messaging and audience clarity.
- Co-created a podcast ranked #5 among non-newscast programming, generating 6,500+ minutes viewed within three weeks of launch. Create graphics and teases for broadcast and social products.
- Produced 10 top digital stories generating 404,000+ visits and developed 100+ mobile-first videos annually to expand digital audience engagement.
Multimedia Journalist
WRCB
Chattanooga
11.2019 - 12.2021
- Covered breaking news and general assignment stories, emphasizing cultural relevance and impactful storytelling.
- Produced, shot, and edited 5-7 stories stories across platforms weekly; enhanced social media engagement and audience growth.
- Collaborated with teams to create cross-platform content, maximizing reach and audience interaction.
Weekend Anchor/MMJ
KEVN
Rapid City
07.2017 - 11.2019
- Anchored and produced one-hour weekend newscasts while writing, shooting, and editing 5-7 stories weekly.
- Hosted "Black Hills FOX Business Report" weekly, newsgathering and developing stories on economy and business-related topics
- Executed creative concepts for digital content, enhancing engagement for local and national audiences.
- Engaged audiences on social media, increasing story reach and audience participation.
Intern
WDSU
New Orleans
06.2017 - 08.2017
- Managed social media accounts to promote news coverage and engage viewers.
- Produced ten broadcast stories; collaborated with team to develop 30-minute comprehensive demo newscast.
- Assisted in producing daily news segments for local broadcasts.
- Supported reporters in gathering and verifying information for stories.
Intern
WPMI
Mobile
09.2015 - 12.2015
- Assisted in researching and writing news stories for broadcast.
- Collaborated with reporters to gather and verify information.
- Supported production team during live broadcasts and recordings.
- Supported reporters, producers, and assignment editors in field reporting and control room operations, enhancing workflow efficiency and collaboration.
Education
Master of Arts - Emerging Media, Content Development & Strategy
Loyola University Maryland
Baltimore, MD12-2026
Bachelor of Arts - Communication Arts - Journalism
Spring Hill College
Mobile, AL05-2017
Skills
- News writing & digital content production
- Content editing & editorial review
- SEO strategy & content optimization
- Content performance tracking & audience analytics
- Story development, interviewing & source building
- Research, fact-checking & information verification
- Cross-functional collaboration & stakeholder communication
- Content planning & editorial workflow management
- Social-first content creation (TikTok, Instagram, YouTube, Facebook)
- Community engagement & audience growth strategies
- Digital publishing & mobile-first storytelling
- Video production & editing (Adobe Premiere, Final Cut, Photoshop)
- AP-style writing & online journalism standards
- Data-informed storytelling & audience insights
- Team leadership, mentorship & collaborative content development
Awards
- 2025, Edward R. Murrow Award, Excellence in Diversity, Equity, and Inclusion, Voices of Ferguson
- 2023, Emmy Award, News Special, "Race Listen Learn Live: Teenagers"
- 2023, Missouri Broadcasters Association Award, Documentary, "Race Listen Learn Live: Teenagers"
Memberships
Board Member - Black Pride St. Louis
- Serve as media liaison, leading storytelling and communications strategy to amplify organizational visibility.
- Designed creative assets for the organization’s 30th Anniversary Campaign, helping raise $30,000+ in 2025 through targeted messaging and community engagement.
Vice President - National Association of Black Journalists - St. Louis
- Former Communications Chair responsible for developing messaging, digital strategy, and promotional content.
- Designed and led curriculum for two one-week journalism workshops serving 30+ students, managed 10–15 volunteers, and secured and oversaw program funding through strategic sponsorship pitches.
- Increased social media visibility and engagement through consistent content planning and audience-focused messaging.
Timeline
Anchor and Reporter
KSDK
12.2021 - Current
Multimedia Journalist
WRCB
11.2019 - 12.2021
Weekend Anchor/MMJ
KEVN
07.2017 - 11.2019
Intern
WDSU
06.2017 - 08.2017
Intern
WPMI
09.2015 - 12.2015
Master of Arts - Emerging Media, Content Development & Strategy
Loyola University Maryland
Bachelor of Arts - Communication Arts - Journalism
Spring Hill College