Sandra Ng Un Man
Macau
Summary
Versatile Business Development Executive recognized for spearheading dramatic sales increases with robust customer acquisition strategies. Leverages many years of experience and top-notch relationship-building abilities to connect with customers and build lasting partnerships. Navigates complex negotiations and closes high-value deals with skill and strategic mindset. Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. Experienced in fast-paced environments and adaptable to last-minute changes. Thrives under pressure and consistently earns high marks for work quality and speed.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Marketing Director
Gama Concept Limited
08.2012 - Current
- Assume overall responsibility for developing the annual marketing plan for the organization to achieve sales and marketing targets
- Direct advertising plan and production, digital marketing, and media placement
- Assessed projects against budgets and timelines, keeping team and assignments on task
- Cultivated business partnerships to build lasting relationships with internal and external parties
- Managed the creative process, working closely with graphic designers, copywriters, and other creative professionals to produce high-quality marketing materials
- Developed and maintained relationships with key industry influencers and strategic partners to amplify marketing efforts
- Identified opportunities for new business partnerships or other growth initiatives
- Presented monthly results of all marketing efforts at executive team meetings.
Senior Marketing Manager
The Venetian Macao
01.2005 - 07.2012
- Assisted in the opening projects of the Venetian Macao-Resort-Hotel, Four Seasons Hotel, and Sands Cotai Central
- Managing and promoting the portfolio of brands and services including gaming, hotel, MICE, F&B, and entertainment
- Commissioning marketing research to monitor the brand awareness
- Developed and implemented a comprehensive marketing strategy to increase brand awareness
- Directed the development of digital assets such as websites, e-commerce platforms, blogs, email campaigns
- Leading and developing the account servicing team to support all the business functions in branding and marketing needs
- Managed relationships with advertising agencies and vendors
- Designed and produced marketing collateral for product launches and promotions
- Monitoring the program execution and production to achieve the required quality and performance.
Marketing Officer
BCM Bank
07.2002 - 01.2005
- Preparing advertising and production plan, digital marketing, and media placement
- Planning and executing the loyalty and acquiring programs for banking products such as credit cards and loan services
- Acquired partners and merchants for loyalty programs, special offers, and joint promotions
- Organized promotional events such as trade shows, conferences, and sponsored activities
- Oversaw production of marketing materials, including brochures, flyers, and digital content
- Expanded new businesses by developing powerful sales, advertising and marketing campaigns.
- Working closely with agencies and media to launch promotional activities
- Conducting training and briefing to retail frontline staffs for new campaigns.
Marketing Executive Assistant
CTM
09.1999 - 07.2002
- Developed and promoted the online business services
- Planned advertising campaigns for online, print and other mediums.
- Oversaw the creation of marketing collateral, including brochures, presentations, and digital content, to support sales efforts
- Coordinated events such as trade shows and conferences to promote products or services
- Collaborated with internal stakeholders to ensure products meet customer expectations.
Education
B.B.A - Business Administration, Marketing Management
University of Macau
Macau01.1999
High School Diploma -
Sacred Canossian College (English Section)
Macau06-1995
Skills
- Creative and Innovative
- Strategic Planning and Alignment
- Project Management
- Influencing with cross-functional teams
- Brand Messaging
- Social Media Strategy
Certification
Graduation and Training certificates to be submitted upon interview
Personal Qualifications
Ambitious and well-organized individual, very enthusiastic and energetic. Open-minded and optimistic nature who is keen on connecting with people either through team projects or one-on-one. Good listener with an easy hand for teaching and training, able to work with a wide variety of individuals and styles., Broad background experience in marketing, hospitality & tourism, computer technology, team building as well as financial administration. Acquired specialized skills related branding development, project management, event management, and sales campaign management.
Personal Information
- Date of Birth: 19/01/1975
- Marital Status: Married with one daughter
References
Available on request.
Hobbies and Interests
- Travelling
- Sports
- Socializing
- Listening to Music
- Reading
Accomplishments
Assisted in developing the branding strategy and the launching campaign of the first integrated resort in Macau, The Venetian Macao.
Languages
Chinese (Cantonese)
First Language
Chinese (Mandarin)
Proficient (C2)
C2
English
Proficient (C2)
C2
References
References available upon request.
Timeline
Marketing Director
Gama Concept Limited
08.2012 - Current
Senior Marketing Manager
The Venetian Macao
01.2005 - 07.2012
Marketing Officer
BCM Bank
07.2002 - 01.2005
Marketing Executive Assistant
CTM
09.1999 - 07.2002
B.B.A - Business Administration, Marketing Management
University of Macau
High School Diploma -
Sacred Canossian College (English Section)
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