Lok Tin Yeung
Hong Kong
Summary
Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.
Overview
4
4
years of professional experience
Work History
Marketing Manager
Eastern United Development Limited
07.2020 - Current
- Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
- Continually maintained and improved company's reputation and positive image in markets served.
- Performed market segmentations, targeting and positioning for each product line.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Led and managed talented teams to plan and implement project tasks meeting timelines and exceeding expectations.
- Monitored return on investment of online and social media marketing efforts.
Education
Did Not Finish - International Relations
University of Sydney
Sydney, AustraliaHigh School Diploma -
The International School of Macao
Macao09.2018
Skills
- Google Adwords
- Contract Negotiation
- Contract Management
- CRM Management
- Facebook Meta ads
- Digital Marketing
- Strategic Marketing
- Social Media Platforms
- Brand Promotion
- Market Analysis
Languages
Chinese (Cantonese), Chinese (Mandarin), English
Native language
Timeline
Marketing Manager
Eastern United Development Limited
07.2020 - Current
Did Not Finish - International Relations
University of Sydney
High School Diploma -
The International School of Macao
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