Judy Burt
O'Fallon
Summary
Results-driven Sales Strategist with over 20 years of experience achieving multimillion-dollar revenue growth in competitive markets. Expertise in Data Analysis, Strategic Account Management, and Client Negotiations, with a focus on fostering robust relationships with customers and partners. Demonstrated ability to adapt strategies in alignment with dynamic market demands.
Overview
26
26
years of professional experience
Work History
Account Executive
St. Louis Business Journal
10.2021 - Current
- Strengthened strategic partnerships with C-level clients across multiple industries.
- Developed and maintained strong client relationships to enhance customer satisfaction and retention.
- Cultivated relationships in sectors including healthcare, legal, and technology.
- Expanded outreach beyond St. Louis, enhancing national market presence.
Digital Marketing Specialist
Vivial Media LLC
11.2019 - 10.2021
- Achieved 30% budget increase through effective digital marketing strategy execution.
- Optimized campaigns by analyzing performance metrics to drive strategic decisions.
- Negotiated complex digital marketing campaigns for geographic-specific outcomes.
Client Strategist
Hubbard St. Louis
01.2018 - 01.2019
- Creatively used our in-house 2060 digital agency, event staff, live endorsements, as well as 15 and 30 second spot schedules to design the best possible media mix for new and existing customers.
- Confident in using Marketron, Tap Scan, and Media Monitors.
- Developed relationships to boost live endorsement revenue by $10,000 in 6 months.
Local Sales Executive
Ladue News
01.2016 - 01.2018
- Consistently surpassed sales targets, driving revenue growth from October 2016 to April 2018.
- Secured long-term partnerships by negotiating favorable contracts with key clients.
- Exceeded sales budget in multiple consecutive months, demonstrating sales excellence.
- Enhanced customer retention and satisfaction through strong client relationship development.
Media Account Executive
Charter Media
01.2010 - 01.2016
- Increased website traffic by managing SEO/SEM and social media campaigns.
- Surpassed sales targets in multiple quarters from 2010 to 2015.
- Developed innovative advertising solutions, enhancing brand recognition and customer loyalty.
Major Account Executive
St Louis Best Bridal
01.2008 - 01.2010
- Achieved #10 ranking among 521 Sales Reps at Lee Enterprise.
- Surpassed sales targets by engaging transportation and event-related businesses.
- Conducted account reviews to align client needs and address performance issues.
Senior Account Executive
Suburban Journals Newspapers
01.2005 - 01.2008
- Grew market share within the territory to exceed sales of $900K annually.
- Led company in territory growth at 58% vs. company average of 13%.
Account Executive
Suburban Journals
01.2000 - 01.2005
- #1 Sales Representative within Suburban Journals with over 83% growth over the prior year.
- Managed a retail territory as well as developed relationships with three of the largest St. Louis DMA realtors: Coldwell Banker, Re/Max Connections and Prudential Select.
Education
Bachelor of Arts - General Studies
William Woods University
Fulton, MOSkills
- Client relationship building
- Account management
- Relationship building and management
- Pipeline management
Timeline
Account Executive
St. Louis Business Journal
10.2021 - Current
Digital Marketing Specialist
Vivial Media LLC
11.2019 - 10.2021
Client Strategist
Hubbard St. Louis
01.2018 - 01.2019
Local Sales Executive
Ladue News
01.2016 - 01.2018
Media Account Executive
Charter Media
01.2010 - 01.2016
Major Account Executive
St Louis Best Bridal
01.2008 - 01.2010
Senior Account Executive
Suburban Journals Newspapers
01.2005 - 01.2008
Account Executive
Suburban Journals
01.2000 - 01.2005
Bachelor of Arts - General Studies
William Woods University