Jonda Wright
Chesterfield
Summary
Results-driven Senior Marketing Specialist with a focus on developing and executing comprehensive marketing strategies that enhance brand awareness and market share. Known for leveraging digital marketing and competitive analysis to drive growth while ensuring effective communication and collaboration in dynamic environments.
Overview
21
21
years of professional experience
Work History
Senior Marketing Specialist
Iheartmedia, Clear Channel
St Louis
04.2024 - Current
- Developed and implemented marketing strategies that enhanced brand visibility.
- Created and maintained customer database to support targeted marketing campaigns.
- Organized promotional events that generated leads and expanded customer reach.
Brand Strategist
Hubbard Media
St Louis
09.2021 - 01.2024
- Developed comprehensive brand strategy that positioned brand to capture increased market share.
- Analyzed customer feedback and insights, creating actionable growth plan aligned with organizational goals.
- Conducted competitive analysis identifying key market opportunities to inform brand positioning.
Brand Strategist
Entercom
St Louis
11.2020 - 07.2021
- Developed marketing materials and campaigns that engaged target audiences.
- Designed brand guidelines and standards to ensure consistency across all channels.
- Identified and collaborated with local influencers to promote brand's products and services at events and online.
Senior Account Executive
Urban One
St Louis
01.2006 - 11.2020
- Developed and executed strategic marketing plans to increase product sales.
- Managed client accounts to maintain high customer satisfaction and retention.
- Identified and cultivated relationships with potential customers to expand client base.
- Organized promotional events and campaigns to enhance brand visibility and engagement.
Education
Bachelor of Science - Psychology
University of Missouri
Columbia, MO05-2000
Skills
- Campaign Management
- Digital Marketing
- Campaign strategy
- Digital advertising
- Campaign Development
- Marketing strategy
- Media Buying
- Branding
- Brand development
- Competitive Analysis
- Market Analysis
- Customer research
- Market Trends
- Influencer marketing
- Multicultural marketing
- Sales strategies
- Stakeholder engagement
- Client Needs Assessment
- Media Relations
- Team collaboration
- Problem solving
- Relationship management
- Sales strategies
- Stakeholder engagement
Accomplishments
- Presidents Club Award Winner 2012-2014
Timeline
Senior Marketing Specialist
Iheartmedia, Clear Channel
04.2024 - Current
Brand Strategist
Hubbard Media
09.2021 - 01.2024
Brand Strategist
Entercom
11.2020 - 07.2021
Senior Account Executive
Urban One
01.2006 - 11.2020
Bachelor of Science - Psychology
University of Missouri