Summary
Overview
Work History
Education
Skills
Timeline
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JANINE DIAK

St Louis

Summary

Senior management professional, bringing strategic leadership and operational excellence to drive organizational success. Skilled in project management, team collaboration, and process optimization with keen focus on achieving results. Adept at navigating complex challenges, fostering culture of accountability, and adapting to evolving business needs. Known for strong decision-making, effective communication, and building high-performing teams.

Overview

10
10
years of professional experience

Work History

Senior Manager, Retention and Partner Marketing

McAfee
08.2021 - Current
  • Increased customer retention rates by 10% through targeted campaigns and improved customer communications using Adobe tools.
  • Led a team focused on enhancing customer retention experience; collaborated with cross-functional teams to identify and execute growth opportunities.
  • Developed strategies to improve conversion rates across multiple channels and with trusted OEM partners.

Manager of Digital Marketing & Analytics

Brinks Home Security
03.2021 - 06.2021
  • Designed and implemented automated reporting systems, reducing manual reporting time by X%.
  • Developed and delivered onboarding and ongoing analytics training, closing knowledge gaps and improving team capability.
  • Streamlined stakeholder deliverables through consistent, scalable data tracking and reporting.

Consultant (Manager)

Javelin Agency
04.2018 - 03.2021
  • Served as day-to-day analytics partner for key agency clients.
  • Built and managed a comprehensive reporting and data visualization platform, ensuring timely and accurate delivery of reports.
  • Utilized SQL, Tableau, and Microsoft Office tools for reporting and insights.

Analyst

Innova Group
03.2017 - 04.2018
  • Developed graphics and data visualizations for healthcare industry projects using mapping software (ESRI, Maptitude, Google Maps).
  • Analyzed and manipulated data sets using SQL, Excel, and Tableau to support decision-making.

Analyst

T-Kartor USA
08.2015 - 03.2017
  • Supported federal and city projects with GIS analysis and production.
  • Performed QA/QC and data extraction tasks for large-scale mapping initiatives.

Education

B.S. - Anthropology

Truman State University
Kirksville, MO
05.2012

Skills

  • Long-term strategic planning
  • Team leadership
  • Team building
  • Cross-functional collaboration
  • Operational efficiency management
  • Cross-functional team coordination
  • SQL data analysis
  • Proficient in Adobe Analytics

Timeline

Senior Manager, Retention and Partner Marketing

McAfee
08.2021 - Current

Manager of Digital Marketing & Analytics

Brinks Home Security
03.2021 - 06.2021

Consultant (Manager)

Javelin Agency
04.2018 - 03.2021

Analyst

Innova Group
03.2017 - 04.2018

Analyst

T-Kartor USA
08.2015 - 03.2017

B.S. - Anthropology

Truman State University

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