Summary
Overview
Work History
Education
Skills
Personal Information
Willingness To Travel
Timeline
Generic

James Ayers

Kansas City

Summary

Automotive professional with 25 years of fixed operations experience at Hendrick Automotive Group. Responsible for overseeing daily operations across five service departments. Managed fixed operations to ensure efficient day-to-day business. Supervised hiring, coaching, and employee evaluations. Controlled departmental budgets, and monitored expenses to maintain profitability. Maintained standards for customer and employee satisfaction. Led by example through consistent performance. Ranked among the top five service departments, generating over $26.5 million in annual revenue. Focused on improving net-to-gross performance and customer satisfaction, with a record of driving growth and operational efficiency across multiple import and domestic franchises. Experienced in moderating company-wide 20 group meetings and conducting analyses of Hendrick dealership financials. Provided on-site assistance to other Hendrick dealerships to help improve service processes and address unachieved key performance indicators. Facilitated discussions at quarterly NCM 20 Group meetings. Managed Hendrick Auto-Guard claims to verify that repairs followed company standards. Led a high-performing sales team to launch a new Hummer franchise, including facility planning, hiring staff, and new processes according to General Motors standards.

Overview

26
26
years of professional experience

Work History

Consultant

Ayers LLC
10.2024 - Current
  • Consulted with dealerships in Kansas City and St. Louis to optimize sales processes and pricing strategies.
  • Collaborated with service consultants to enhance menu presentations and improve client communication.
  • Increased tire and alignment sales via effective walk-around techniques in service drives.
  • Assisted service technicians in conducting thorough, accurate multi-point inspections.
  • Analyzed client needs to develop targeted strategies for business improvement.

Regional Director

Market Pro
Houston
03.2012 - 10.2024
  • Directed sales and marketing initiatives to optimize fixed operations for automotive dealers.
  • Developed tailored solutions that improved customer acquisition, retention, and recall management.
  • Implemented engagement strategies including Intelligent Direct Mail, targeted Email Campaigns, and Paid Search.
  • Led six sales agents generating $7.4M in annual sales while serving over 530 clients In 3years.
  • Oversaw creation and management of databases and websites for personalized client communication.
  • Managed recruitment activities and conducted field sales training to address customer objections.
  • Applied 25 years of fixed operations expertise to enhance marketing strategies for impactful results.
  • Maintained collaborative relationships with dealership clients to align with their business goals.

Fixed Operations Director

Hendrick Automotive Group
01.2000 - 12.2012
  • Managed five Hendrick service departments with over $26.5M in annual sales, achieving top rankings in net to gross and gross profit.
  • Earned Hendrick Presidents Awards and recognition from Mr. Hendrick for exceptional performance.
  • Designed and implemented loyalty programs, enhancing customer retention rates and driving revenue growth.
  • Established an internal Apprentice Program, achieving 87% retention after 12 months and 76% after 24 months.
  • Supervised training and certification for Service Managers and Technicians, ensuring compliance with GM warranty policies.
  • Led stringent hiring processes and conducted performance reviews for over 322 employees, fostering high standards of service.
  • Controlled departmental budgets and expenses, promoting financial stability and profitability across operations.
  • Built partnerships with major insurance companies to streamline repair processes and enhance service delivery.

Education

Bachelor's Degree - automotive/management technology

Pittsburgh State University
Kansas City, Missouri
01.1988

Some College (No Degree) -

National Automotive Dealers Association
Kansas City, MO
03-2018

Automotive Management Future Leadership Courses -

Hendrick University
Charlotte, North Carolina
01.2011

Service Management College -

General Motors
Houston, Texas
01-1996

Skills

  • Sales strategy
  • Client analysis
  • Fixed operations
  • Service management
  • Team leadership
  • Budget management
  • Management coaching
  • Database marketing
  • Customer relationship management

Personal Information

Work Permit: Authorized to work in the US for any employer

Willingness To Travel

True

Timeline

Consultant

Ayers LLC
10.2024 - Current

Regional Director

Market Pro
03.2012 - 10.2024

Fixed Operations Director

Hendrick Automotive Group
01.2000 - 12.2012

Bachelor's Degree - automotive/management technology

Pittsburgh State University

Some College (No Degree) -

National Automotive Dealers Association

Automotive Management Future Leadership Courses -

Hendrick University

Service Management College -

General Motors
James Ayers