Write all internal copies for multiple communications media formats, including newsletters, bulletins, posters, Team Member announcements, marketing collaterals, videos and digital medias
Develop compelling copies, headlines, subheads and calls to action that induce readership and stir Team Members' interest
Involve in development of creative concepts for internal communications and Team Member culture building
Work closely with creative team and graphic designers on concept development
Understand internal client needs and follow up as needed on their requests
Human Resources Officer -TM Communications
Sands China Ltd.
Macao
11.2018 - 10.2023
Plan and execute internal events to enhance employee engagement and experience (company anniversary celebrations, employee recognition, employee rally for property opening, festival celebrations, etc.)
Coordinate with variable parties including both internal departments and external agencies on assigned projects, in order to deliver quality works within timeline and budget
Support external event on employee-related arrangement
Manage internal and external communication platforms (Facebook business page, WeChat account, intranet, internal communication APP, etc.)
Develop communication strategy and materials (social media posts, event collaterals, internal notices and announcements, etc.) to drive awareness across all internal and external channels
Produce creative and compelling content which facilitates employer branding, service culture and employee engagement
Edit and proofread HR related copies
Curatorial and Research Assistant
Arthur M. Sackler Museum of Art and Archaeology at Peking University
Beijing
03.2017 - 07.2018
Assist in designing and planning exhibition displays
Conduct research on exhibit information
Provide support during exhibition and event setup, operation and breakdown
Conduct English Guide service
Conduct collection archive and inventory
Freelance Writer
SOFUN Media
San Diego
09.2015 - 06.2016
Research and create original copies in regards of local news, Food & Beverage, entertainment, and latest events in San Diego
Provide bilingual translation (English - Chinese)
Education
Postgraduate Certificate - Education
University of Macau
Macao
06.2023
Master of Arts - Cultural Heritage And Museology
Peking University
Beijing, China
07.2018
Bachelor of Arts - Anthropology
University of California, San Diego
San Diego, United States
08.2015
Skills
Communication
Event planning
Content research & development
Collaboration & teamwork
Microsoft Office
Copywriting, editing, and review
Content Development
Social Media Content
Certification
Certificate in Art Administration
Macao University of Tourism, 2019
Cultural Heritage Interpretation for World Heritage Sites
Macao University of Tourism, 2018
Languages
Cantonese
First Language
Mandarin
Proficient
C2
English
Advanced
C1
Timeline
Specialist - HR Creative & TM Communications
Wynn Resorts Macau
10.2023 - Current
Human Resources Officer -TM Communications
Sands China Ltd.
11.2018 - 10.2023
Curatorial and Research Assistant
Arthur M. Sackler Museum of Art and Archaeology at Peking University