Delisa Snyder
Pevely
Summary
Experienced leader in strategic digital partnerships and operations, with a decade of expertise in business growth, digital transformation, and operational excellence within the construction and building materials sectors. Demonstrated ability to manage partner ecosystems, integration projects, and onboarding strategies, fostering cross-functional collaboration that enhances customer experience and boosts digital adoption. Adept at connecting technical, operational, and commercial teams to deliver scalable solutions, reinforce partnerships, and drive measurable revenue growth.
Overview
10
10
years of professional experience
Work History
Director, Digital Partnerships
SRS Distribution
McKinney, TX
09.2025 - Current
- Directs and grows the Digital Partnerships team, focusing on expanding the SRS digital ecosystem and building strategic technology relationships within the construction industry.
- Expanded the digital integration partner ecosystem by 40% through the onboarding and launch of new strategic partners.
- Drives consistent month-over-month growth by optimizing operations, engaging partners, and promoting customer adoption with integration partners.
- Collaborates with executive leadership, Digital, IT, Marketing, Sales, and external organizations to ensure digital initiatives align with company objectives and customer needs.
- Creates scalable frameworks to enhance onboarding consistency, implementation readiness, communication workflows, and sustained partner success.
- Collaborated with senior executives to define long-term strategies for market expansion and customer engagement.
- Leveraged professional networks and industry knowledge to strengthen customer and partners relationships.
Manager, Digital Partnerships
SRS Distribution
McKinney, TX
06.2024 - 09.2025
- Led national efforts to expand and mature the SRS digital partner ecosystem, advancing operational structure and scalability.
- Designed and executed a standardized onboarding process to increase partner readiness, decrease time to production, and ensure operational consistency.
- Expanded the SRS digital ecosystem by onboarding new integration partners and optimizing existing relationships.
- Worked closely with internal leadership and external executives to align integration strategies with organizational priorities and customer success goals.
- Developed a repeatable and scalable process for onboarding new partners and managing renewing partnerships, improving consistency and visibility.
- Collaborated with internal Development and Engineering teams to design and implement applications that supported partner ecosystem expansion, operational visibility, and ongoing performance monitoring.
Digital Sales Specialist
SRS Distribution
McKinney, TX
10.2022 - 06.2024
- Trained and equipped Midwest field teams to promote adoption of the SRS digital ecosystem.
- Acted as a liaison between branches, customers, and technology partners to enhance customer experience and streamline operations.
- Worked with integration partners to support onboarding success and optimize digital experiences for shared customers.
- Increased digital revenue and platform adoption in the Midwest through enhanced customer engagement and field team enablement.
Business Development Manager
Steinmeyer Roofing Inc
O'Fallon, IL
02.2021 - 10.2022
- Generated new business and cultivated strategic customer relationships to drive revenue and profitability.
- Expanded existing customer relationships to maximize account growth and retention.
- Implemented and managed the CRM systems for prospecting, sales tracking, and customer engagement initiatives.
- Generated leads and capitalized on valuable business opportunities to bring in new company
revenue and improve bottom line profit and expansion into a new vertical. - Managed accounts payable and accounts receivable operations for including invoicing, payment processing, billing coordination, and financial record management.
Vice President of Operations
Lifetime Roofing & Renovation, LLC
07.2016 - 08.2020
- Oversaw daily operations for a multi-million-dollar roofing and renovation business, managing workforce and operational strategies.
- Created and improved existing business process workflows to enhance efficiency and scalability.
- Handled recruiting, workforce development, employee training, and organizational best practices.
- Managed workforce development programs by evaluating, interpreting and enforcing human resource policies and regulations.
- Communicated regularly with team members and customers to provide project updates and direct production teams to ensure on-time project completion and operational efficiency.
Education
Bachelor of Science - Finance
University of Central Missouri
12-2019
Skills
- Digital Partnerships
- Strategic Alliances
- Business Development
- SaaS & CRM Integrations
- Digital Transformation
- Operational Strategy
- Partner Enablement
- Cross-Functional Leadership
- Customer Experience
- Revenue Growth
- Workflow Automation
- Team Leadership
- Change Management
- Executive Communication
- Data & Reporting
- Training & Enablement
- Relationship Management
- Program Management
Affiliations
- National Women in Roofing — Council Chair
- Women In Search of Excellence (SRS Distribution) - ARG Chair
- Roofing and Siding Contractors’ Alliance, Inc. — Former Board Member
Timeline
Director, Digital Partnerships
SRS Distribution
09.2025 - Current
Manager, Digital Partnerships
SRS Distribution
06.2024 - 09.2025
Digital Sales Specialist
SRS Distribution
10.2022 - 06.2024
Business Development Manager
Steinmeyer Roofing Inc
02.2021 - 10.2022
Vice President of Operations
Lifetime Roofing & Renovation, LLC
07.2016 - 08.2020
Bachelor of Science - Finance
University of Central Missouri