Summary
Overview
Work History
Timeline
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DAN MURPHY

St. Louis

Summary

Experienced professional with over 17 years in the automotive industry at both the dealer and vendor level. Seeking a position that will allow me to play a role in the continued growth and success of an established organization.

Overview

12
12
years of professional experience

Work History

Regional Sales Manager

CarNow
02.2025 - Current
  • Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
  • Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
  • Worked with clients to implement new technology and processes for long-term utilization.

Sr. Digital Manager

Omni Advertising
11.2023 - 02.2025
  • Developed and maintained relationships with several large dealer groups while serving as the main point of contact for all digital strategy and campaign updates.
  • Managed digital advertising budgets, optimized campaign performance, and provided monthly performance reports that included key insights and recommended improvements.
  • Worked with executive leadership to determine the most cost-effective and efficient strategies.

Performance Coach

Proactive Dealer Solutions
01.2022 - 06.2023
  • Worked directly with Lexus and Toyota Motor North America regions & Lexus and Toyota dealers to implement the Monogram and SmartPath digital retailing platform.
  • Worked with management teams to evaluate current processes and developed strategies to improve overall sales performance.
  • Used analytics to provide ongoing training and support for continued success and an improved customer experience.
  • Named 2022 Performance Coach of the Year: Primary Performance Coach for Longo Toyota.

Operations Manager

Seventeen Motors, Inc.
01.2021 - 01.2022
  • Worked in all areas of variable operations management with a multi-franchise auto group. Duties included managing and overseeing all aspects of the customer journey.
  • Managed all areas of digital advertising and marketing including SEM, SEO, paid social, and 3rd party lead providers.
  • Helped develop best practices and processes to improve overall sales and profitability.

Director

Automotive Insights, LLC
12.2013 - 12.2020
  • Oversaw OEM programs involving brand compliance and improving the sales and aftersales customer experience.
  • Managed 25 remote field consultants.
  • Worked with OEM clients, including Volkswagen Auto Group, General Motors, Volvo Cars USA, Hyundai Motor Company, & RRMC NA. Oversaw OEM programs from proposal to delivery.

Timeline

Regional Sales Manager

CarNow
02.2025 - Current

Sr. Digital Manager

Omni Advertising
11.2023 - 02.2025

Performance Coach

Proactive Dealer Solutions
01.2022 - 06.2023

Operations Manager

Seventeen Motors, Inc.
01.2021 - 01.2022

Director

Automotive Insights, LLC
12.2013 - 12.2020

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DAN MURPHY