Cody T. Newton
St Louis
Summary
Dynamic sales leader with a proven track record at Midwest Valve & Controls, Inc., driving revenue growth from $8M to $10M. Expert in partnership development and market research, leveraging CRM systems to enhance customer engagement. Adept at coaching teams to exceed targets while maintaining exceptional communication and logistics management skills.
Overview
2026
2026
years of professional experience
1
1
Certification
Work History
Director, Sales
Midwest Valve & Controls, Inc.
St. Louis
2023 - Current
- Managed a Sales team of 6 colleagues, consisting of 3 Outside Sales and 3 Inside Sales.
- Grew revenue from $8 million to $10 million over a two-year period through organic growth and outbound new business efforts.
- Managed and executed all shipping logistics, from small parcel to large LTL (Less-Than-Truckload).
- Oversaw and managed the internal ERP system.
- Handled customer inquiries professionally and promptly to maintain customer satisfaction.
- Identified customer needs by asking questions and advising on best solutions.
- Produced sales documents, finalized proposals, and brought the deals to close.
- Negotiated prices, terms of sale, and service agreements to close transactions.
- Maintained detailed account records and contact logs within the CRM to facilitate the sales process.
- Expedited customer orders for quick delivery and to promote satisfaction.
- Collaborated with team members to determine strategic sales approaches and improvements.
- Leveraged computer system to input customer orders and pricing information.
Director, Corporate Partnerships
St. Louis Blues
St. Louis
2022 - 2023
- Work to sell all St. Louis Blues/Enterprise Center sponsorship elements, including but not limited to: in-arena signage, media opportunities, website/social media, promotions and premium night giveaways, etc.
- Prepares sales calls, marketing material and proposals from start to close.
- Develops and maintains lists of prospective sponsors and actively and aggressively calls on prospects to generate new sales.
- Stay current on digital trends and understand emerging technologies within professional sports to craft strategies that align with organization's direction and partners' business objectives.
- Work with Content, Innovation and Business Intelligence teams to develop new integration opportunities for partners.
- Grow opportunities for company to extend presence of corporate partners across website, mobile app, social media platforms.
- Develop concepts for stronger branded content experience with corporate partners at events, via digital signage, in-game integration, mobile app usage, etc.
- Create opportunities for partners to grow their presence and fan outreach via the team's fan engagement platform - Bluenatics.
- Maintain strong up-to-the-minute awareness of business community, marketing trends and opportunities to effectively generate new sponsorship sales.
- Maintains strong awareness of promotional activities of other professional sports team to generate ideas for local use.
Director, Corporate Partnerships
Game Plan
2021 - 2022
- Founding team member of the Employer + Sponsorship Markets team.
- Lead and manage all sourcing efforts and partnerships with employers across the United States.
- Develop strategy and manage all market communications to increase brand awareness.
- Perform thorough market research and competitive analysis to understand and effectively communicate each Corporation's value proposition.
- Manage all current employer partnerships to promote their company and internal culture to over 150,000 profession and colligate student-athletes across the nation using Game Plan's platform.
- Generate content development distribution and tracking measurement of all marketing initiatives.
Vice President, M&A and Strategy
Curo Pet Care Management
San Francisco
2020 - 2021
- Lead and manage all sourcing efforts and relationships with potential targets as well as industry vendors and market participants to generate proprietary deal flow.
- Identify all marketing improvements / opportunities, lead content development distribution and tracking/measurement of all initiatives.
- Analyze all Vet practice level performance (Revenue, COGS, SG&A, etc.) to identify top and bottom-line growth opportunities.
- Assist partners in identifying and executing special projects to improve company and platform performance.
- Update and maintain CRM of all sourcing activity.
- Supervise post-close and transition activities.
Director, Business Development
Insignia Capital Group
San Francisco
2018 - 2020
- Covered over 300 investment banks and M&A Advisory firms throughout the middle and lower middle market.
- Lead the M&A strategy for portfolio company Willowtree.
- Actively sourcing potential add-ons in the app development space.
- Originated new investment opportunities through frequenting industry conferences nationwide.
- Screened potential targets' financial statements to ensure they met out investment parameters.
- Expanded our team coverage through new client acquisition and investment bank re-engagement.
- Conducted outbound effort through calling and emails to set up introductory calls and meetings.
Business Development Executive
Axial Networks, Inc.
New York
2017 - 2018
- Business development consultant for 100+ investment banks and M&A advisory firms in the middle market, establishing their business development strategy and ongoing deal marketing support.
- Pioneered the Advisor Acquisition team, which prospects, qualifies and builds relationships with new middle market intermediaries.
- Sell-side team consistently brought 400+ transactions to market from nearly 250 investment banks and M&A advisors.
- Lead the sell-side team in new client acquisition and account re-engagement each month since joining.
Associate, Equity Capital Markets
RHK Capital
Westport
2014 - 2017
- Perform market research and deliver due diligence findings to senior banking team members for public equity transactions.
- Originate new investment banking transactions through frequenting banking conferences nationwide.
- Conduct outbound effort through calling and emails to set up introductory calls/meetings for senior banking team members.
- Assist with transaction structuring, examples include Overstock.com, Inc., Cemtrex, Inc. & Chanticleer Holdings, Inc.
- Market public offerings to all potential syndicate members as well as high net worth and accredited investors.
- Create marketing materials for internal and client use such as corporate presentations, teasers, pitch books, etc.
Education
Bachelor of Arts - Mass Communication, Journalism, Global Studies
Lehigh University
Bethlehem, PA01-2014
Skills
- Salesforce
- All Microsoft Suite Products
- Sales strategy
- Revenue growth
- Market research
- Logistics management
- Partnership development
- Coaching and mentoring
- Effective communication
- Spending time with my family
- Traveling
- Golf
Certification
• State Securities Law Exam, FINRA Series 63
• General Industry / Products Exam, FINRA Series 62
• Securities Industry Essentials Exam, FINRA SIE
• General Industry / Products Exam, FINRA Series 62
• Securities Industry Essentials Exam, FINRA SIE
Leadership Experience
- Connecticut Association Board of Education Leadership Award (CABE), New Canaan, CT, 06/10, Recipient designed to honor Connecticut High School students who exhibit exemplary leadership skills.
- New Canaan Cares Leadership Program, New Canaan, CT, 03/07 - 02/08, Trains high school students in the New Canaan community to become successful driven leaders.
- New Canaan Varsity Lacrosse and Football, 08/09 - 06/10, Captain, All-American, All-State & All-FCIAC lacrosse player. All-State & All-FCIAC football player. Named the #1 wide receiver in the state. 4x State Champion.
- Men's Division I Lacrosse, 08/10 - 05/14, Midfielder, Lehigh Athletics, Academic Honor Roll Student, Lehigh Men's Varsity Lacrosse, 2x Patriot League Champions.
Languages
English
Full Professional
Timeline
Director, Sales
Midwest Valve & Controls, Inc.
2023 - Current
Director, Corporate Partnerships
St. Louis Blues
2022 - 2023
Director, Corporate Partnerships
Game Plan
2021 - 2022
Vice President, M&A and Strategy
Curo Pet Care Management
2020 - 2021
Director, Business Development
Insignia Capital Group
2018 - 2020
Business Development Executive
Axial Networks, Inc.
2017 - 2018
Associate, Equity Capital Markets
RHK Capital
2014 - 2017
Bachelor of Arts - Mass Communication, Journalism, Global Studies
Lehigh University