Carleigh Sigman
O'Fallon,MO
Summary
Results-driven Associate Account Executive with a proven track record in client relationship management and campaign execution at a fast-paced marketing agency. Experienced in developing impactful marketing strategies, analyzing performance metrics, and driving sales growth. Seeking new challenges to leverage expertise and expand career in the marketing and sales field, with a focus on enhancing client success and driving positive business outcomes.
Overview
5
5
years of professional experience
Work History
Associate Account Executive
Brighton Agency
06.2023 - Current
- Establishing and maintaining strong working relationships with both internal colleagues and external partners, fostering collaboration and teamwork for successful account management.
- Managing million dollar client budget report.
- Creating timely and accurate reports, internal documents and client deliverables.
- Managing multiple accounts simultaneously, maintaining a high level of attention to detail for each individual client.
- Executed a high-impact campaign that drove a 59.5% sales increase for participating accounts, generating ~$74K in sales and a 4:1 ROI within 90 days.
Team Member
Blenz Bowls
08.2022 - 12.2022
- Developed inventory sheets every Wednesday for restocking fresh food and dry supplies.
- Kept work areas clean, organized and safe to promote efficiency and team safety.
- Received orders from customers and input into order management system.
Treasurer
Kappa Kappa Gamma
01.2020 - 12.2022
- Maximized year-end tax benefits by efficiently managing cash flows.
- Planned and managed $3 million annual budget.
- Reconciled monthly statements, invoices and expense accounts, keeping records accurate and current.
- Managed 400+ bills from chapter members each month when statements were sent out.
Marketing Intern
Oehring Advisors
05.2022 - 08.2022
- Monitored web traffic to analyze website performance.
- Practiced search engine optimization to maximize efforts in creating brand awareness.
- Helped with planning and hosting of marketing events.
Education
BBA - Marketing & Emphasis Digital Marketing Strategies
University of Mississippi (Ole Miss)
Oxford, Mississippi 05.2023
Skills
- Digital advertising
- Customer relationships
- Business development and planning
- Account management
Timeline
Associate Account Executive
Brighton Agency
06.2023 - Current
Team Member
Blenz Bowls
08.2022 - 12.2022
Marketing Intern
Oehring Advisors
05.2022 - 08.2022
Treasurer
Kappa Kappa Gamma
01.2020 - 12.2022
BBA - Marketing & Emphasis Digital Marketing Strategies
University of Mississippi (Ole Miss)
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