Anthony Alfonso
Fenton
Summary
Performance-driven PPC expert with over 7 years of extensive experience in data-centric digital marketing strategies. Proven track record in marketing high-complexity products and B2B services within fiercely competitive markets. Successfully managed large & medium-sized advertising accounts, orchestrating over $8 million in Google Ads/Facebook spend. Proficient in email marketing automation, and a seasoned affiliate marketing specialist with a personal spend exceeding $1.7 million across various brands and products.
Overview
12
12
years of professional experience
Work History
Online Marketing Expert
Self Employed
04.2017 - Current
Iron Worker Welder
Iron Workers Union
08.2015 - 04.2018
Welder
JB Marine
01.2014 - 01.2015
Manager
Phillips 66 Gas Station
01.2012 - 01.2014
Education
Trade School - Welding
Ranken Technical College
St Louis, MO05.2013
High School Diploma -
St.Marys High School
St.Louis05.2012
Skills
- PPC Management: Expertise in managing high-value advertising accounts on Google Ads and Facebook across more than 20 unique industries
- Email Marketing Automation: Proficient in creating, managing, and automating email marketing campaigns, contributing to substantial business growth
- Affiliate Marketing Mastery: Hands-on experience in running affiliate offers for major brands across diverse sectors, ensuring comprehensive management of campaigns, from website creation to payment processing, and account stability
- YouTube Channel Scaling: Successful management and profitable scaling of YouTube automation channels, leveraging overseas contractors for organic lead generation and establishing a robust online presence
- Prospecting
- Negotiation
- Sales Pipeline Management
- Customer Care
- Cold-Calling
- Complaint Handling
- Up-Selling
- Sales Strategy Development
- Sales Presentations
- Customer Relationship Building
- Strong communication
- Deal structuring
Languages
English
Native or Bilingual
Timeline
Online Marketing Expert
Self Employed
04.2017 - Current
Iron Worker Welder
Iron Workers Union
08.2015 - 04.2018
Welder
JB Marine
01.2014 - 01.2015
Manager
Phillips 66 Gas Station
01.2012 - 01.2014
Trade School - Welding
Ranken Technical College
High School Diploma -
St.Marys High School
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